Zoetis Equine Launches the “Buy Less Dewormer” Campaign

Zoetis Inc., the world’s leading animal health company, has launched an awareness campaign encouraging horse owners to rethink their deworming practices and potentially buy less dewormer. The campaign comes after updated 2024 deworming guidelines from the American Association of Equine Practitioners (AAEP) and growing concern around widespread anthelmintic resistance.